How to promote your small business on Twitter…

You’re a small business: Whether you have a storefront, a web site, or you’re totally mobile, you

understand the value of connecting with your customers online.

That’s why you’re on Twitter….

You’re starting to find your voice, you’re tweeting about your business, and you’re building deeper

connections with your followers.

But what about all the people that haven’t heard about you yet and would probably love your business?

Introducing Promoted Products

There are two types of promoted products on Twitter for small businesses: Promoted Accounts and

Promoted Tweets

With Promoted Accounts, Twitter looks at your current followers and then searches for people with

similar interests.

When it finds a match, Twitter recommends you in the “who to follow” section.

You’ll gain new followers who can spread the word about your business.

With Promoted Tweets—Twitter constantly monitors your engagement and automatically promotes your

best Tweets.

That’s why Promoted Tweets and Accounts aren’t like traditional ads. You don’t write anything new.

Twitter simply puts your best Tweets in front of more of the right people at the right time.

You only pay when someone follows your account or engages with your Promoted Tweet.

You never pay for simply showing up on someone’s page.

You determine the limit of how much you want to spend per day and how much you want to spend per

new follower or engagement so there are never any surprises.

You can also decide where geographically you want your content to be promoted, which is a great way

to discover local connections.

You’ll be promoted both on the web and on mobile, so you can even reach potential customers on the

go.

Whether your business is dog walking, creme brulees, karate classes, or a fashion blog, Twitter can help

you reach the right people at the right time.

Promoted Products on Twitter… It’s a piece of cake